Tera Naam, Teri Pehchaan: Personal Branding Se Ban Jao High-Paid Creator
Apka bhi koi na koi favourite content creator hoga, aur aapne bhi notice kiya hee hoga, how luxury and lavish life they are living. Sometimes they post reels showing off they bought this new car, new branded bag, new house and more.
Making you wonder ki yaar, reels banane se itne paise milte hai?
So let us break it to you my friend- yes!
You might say ki ye toh sab macro influencers ke saath hota hai na, jinke zyada followers hote hai? But their journey starts as micro-influencers with barter collaborations and paid collaborations with small brands and then they start earning more, more than you can imagine.
Ek analysis Kofluence influencer marketing firm ka kehna hai ki India ke social media content creators mahine ke ₹20,000 se ₹2,00,000 tak kama sakte hain. Isme micro-influencers bhi shamil hain jinke social media par 10,000 se 1,00,000 tak followers hote hain aur unka engagement rate 1.5-2% tak hota hai.
Agar aap content creation mein ese hee zyada earn aur charge karna chahte ho, toh sirf achha content banane se kaam nahi chalega. Aapka personal brand strong hona chahiye! Kyunki duniya sirf content nahi dekhti, woh uss creator ki overall personality, relatability aur trust factor bhi dekhti hai.
Personal Branding: Tera Naam, Teri Pehchaan
That’s where learning the art of content creation comes in! Soch ke dekho – ek cinematography course ya photography certification course complete karne ke baad aap sirf ek certified creator nahi bante, balki ek brand banne ki taraf badahte ho. Aapki expertise, aapka style, aur inn sabhi chizo ko professionally showcase karne ki aapki approach hi aapki ek unique pehchaan banata hai. Toh chalo, dekhte hain kaise aap apne aap ko ek brand bana sakte ho!
1. Niche Pakdo, Positioning Samjho
Sabse pehle, samajhna padega ki aapka content kis ke liye hai?
Are you someone into photography aur videography and want to show the world your POV (point of view) or are you someone like, Kusha kapila or Dharna, who want to create comedy, fun reels?
This is where you need to learn photography or more like shooting skills so that you can produce high-quality content that sets you apart from others in the game.
By joining The Content School and opting for our best photography classes, you can master those skills. This a photography certification course you’ll never regret taking!
2. Portfolio Jo Duniya Ko Hairaan Kar De
Aapka Social Media is your portfolio, Your YouTube, Instagram, or any platform where you are able to showcase your content, they are your portfolio. If your content has what it takes, then brands aapke saath collaboration ke liye dodenge!
Do you remember Nancy Tyagi? How small did she start? But was consistent with her effort and her Instagram was proof of her hard work and talent. Content creation gave a push to her talent, which made people love and admire her.
We understand, kehna aasaan hai, karna mushkil! Content creation is not easy. Isliye hum Content creation courses offer karte hain to the people who want to get started with this journey and are lost! Jinhe nahi pata kahan se shuru karna hai? Kaise shuru karna hai?
3. Storytelling Ka Jaadu
Kahaniya aakhir kise nahi pasand? Bachpan se Panchtantra ki kahaniya hum padh rahe hai, aur vo kahaniya humare dil aur dimaag mein ese gadh gayi hai ki hum unhe kabhi nahi bhul sakte hai.
Bss ese hee, aapko aapke content mei storytelling ka factor daalna hoga to make people watch your whole content. This will drive growth to your content. If people are watching your whole reel, videos or shorts, it means they are engaging with what you have created, and Instagram and YouTube ka algorithm ye sab track karta hai aur aapki content ko accordingly push karta hai, making it reach a larger audience.
Jiska matlab zyada views, impressions, likes, and comments.
Aur ye sab ek bohot bade factors hai when brands look for creators to collaborate with!
They see if you have legit followers, likes, and comments, only then they will reach out to you.
4. Social Media Pe Game Strong Rakho
You have to learn the skill of Social Media Marketing and thoda thoda Influencer Marketing bhi.
Why? So that you can keep track of the industry. Aap jitna zyada apni expertise dikhayenge, utna zyada brands aur clients aapko approach karenge. Instagram reels, LinkedIn posts, YouTube videos – jo bhi platform suit kare, usko dominate karo. Aapka personal brand tabhi grow karega jab log aapko ek expert ki tarah dekhenge.
You have to show people you know your thing. Agar aap ek makeup artist ho toh post high-quality reels of tutorials, engage with your audience only then people will be able to trust you.
5. Networking: Connection Banao, Opportunities Lao
Content creation sirf skills ka game nahi hai, ye ek relationship business bhi hai. Aap jitane zyada logon se connect karenge, utni opportunities khulengi. Industry events attend karo, and by joining Cinematography courses, Content creation courses, Influencer marketing courses or photography classes in Delhi you’ll be able to connect with like-minded people and experienced mentors.
6. Pricing Ka Secret Formula
Ab jo sabse important baat hai – high charge kaise karein? Jab aapka personal brand strong hoga, tab clients aapse price negotiate nahi karenge, balki aapki brand value ke hisaab se aapko pay karenge.
➡ Skill + Visibility + Credibility = High Charging Creator
Agar aap bhi ek high-paid content creator banna chahte ho, toh apne skills ko polish karo, branding pe kaam karo, aur jo bhi resources available hain unko sahi tarike se use karo. Content creation courses ya cinematography courses jaise structured learning se aapko clarity mil sakti hai, lekin end mein farak aapki mehnat aur execution se hi padega.